Google restored post view counts in the Business Profile dashboard after a three year gap. Each post card shows views from Search plus Maps over a rolling 18 months. The API does not have it yet, so check it by hand.
Posts were guesswork since February 2023. Now you can see which offer, event, or update actually got seen. Kill the duds. Double down on the winners.
The 15 minute weekly routine
Minutes 1 to 3: rank your posts. Open your profile, sort posts by views, write down the top two. That is your scoreboard now.
Minutes 4 to 8: write one winner-style post. One offer, one real photo, one call to action. Model it on whatever got seen last week.
Minutes 9 to 12: reply to every new review by name. Short and specific beats polished and generic. Review replies compound.
Minutes 13 to 15: add one fresh photo and confirm hours. Real work beats stock. Holiday hour mistakes cost more than any post earns.
Photos and hours still carry weight
Profiles with quality photos see about 40 percent more direction requests and 31 percent more clicks. Views tell you what got seen. Photos and correct hours decide what happens next.
What not to do
Do not post daily filler to chase views. Do not buy reviews to juice the profile. Do not copy the same post across locations. One honest post a week beats seven generic ones.
Want a second pair of eyes on your profile? Reply with your business name and I will send back 3 fixes free. TechLion Dev builds websites and SEO systems for New Jersey small businesses. See what we would fix on your site →